
Apttus Named a Leader in IDC MarketScape
Worldwide SaaS and Cloud-Enabled B2B Digital Commerce Platforms
Apttus and Your Business
What if you could transform your sales channels to sell more, faster — no matter how complex your business becomes? Make every sales rep, selling partner and even your website, perform like your best-selling sales rep.
See How Apttus can help
Learn how Apttus solutions provide sales teams with everything they need to close a deal. See what it takes to improve customer relationship management by making all sales components easily available.
Contact an Apttus Specialist Now
Why is mastering E-Commerce critical to success?
What is your business challenge?

Fragmented systems and data prohibit a high-quality online shopping experience
Apttus Solution: E-Commerce
Unified buying and selling experience
- Multichannel support for direct sales, partners and customers
- CRM and ERP integration
- PCI compliance
- B2B personalization

Channel conflict leads to inconsistent
product offers and pricing
Apttus Solution: E-Commerce
Single platform and data model
- Constraints and rule-based product configuration
- Guided selling
- Promotion and rebate management
- Machine learning optimizes prices, products, offers, promotions and recommendations

Products are too complex to sell without support
Apttus Solution: E-Commerce
Empower all your channels to sell high-complexity products
- Advanced product configurator and conversational commerce support
- Guided selling
- Support digital goods, subscriptions, and services
- Asset-based ordering
- Promotion and rebate management

Missed opportunities for upsell and cross-sell revenue
Apttus Solution: E-Commerce
Optimize recommendations and promotions based on customer profiles and business needs
- Intelligent upsell and cross-sell recommendations
- Permission and role-based displays
- Machine-learning optimizes prices, products, offers, promotions, and recommendations

Difficulty empowering channel sales teams and partners to sell
Apttus Solution: E-Commerce
Dedicated online portals that provide partners guidelines and support
- Guided selling
- Permissions-based access
- Order, reorder, and renew on behalf of customers
- Order for stock
- Present a quote
%
Increase in cross-sell and upsell opportunities
%
Increase in customer lifetime value
%
Increase in market share
%
Improvement in customer retention
Neopost Creates More Flexible Customer Interactions and Improves Satisfaction With Apttus E-Commerce
“Neopost USA has two simple goals – improve customer experience and build long-term loyalty. With the Apttus E-Commerce platform, customers enjoy a uniformly superior experience in the format they prefer – a conversation with a sales professional or a self-service option on MyNeopost.com.”
– Steve Rakoczy, Senior Vice President of Operations & IT, Neopost
The Role of E-Commerce in the End-to-End Quote-to-Cash Process
Through the entire Quote-to-Cash process, your brand needs to offer the same quality experience at every touch point, in every market. Deploying separate solutions for each channel is not a valid solution. To win and keep a customer’s business, you need to make the end-to-end experience from inquiry to online order or quote to contract as fluid, simple, and appealing as possible.
Apttus E-Commerce and Partner Commerce are built on the same product catalog, pricing engine, and data model as the award-winning Apttus Configure Price Quote (CPQ), Contract Lifecycle Management (CLM), and Revenue Management applications. With a fully integrated, single data model for QTC – the only one in the industry – businesses can modernize their entire revenue generation process to sell more intelligently, accelerate deals, and outsell competitors more frequently.
