July 24 by Eric Dreshfield

Do you know how your customers are doing? Are they happy with the products or services your company provides? Are you helping them solve real problems? Are you adding real value to their bottom line? It matters not what industry, or how large a company is, anything that impacts the bottom line is important. Being able to provide real impact, drive tangible business outcomes is what the Middle Office is all about.

Frank Holland, CEO, Apttus, spends a lot of time in conversation with Apttus customers to learn first hand what their challenges are and how the company can better provide solutions. In his most recent conversations, he saw four key customer concerns trending: risk abatement; sales efficiency; B2B e-commerce; and artificial intelligence/machine learning.

Please watch the following video for Frank’s insight.

Wondering where you can talk with Apttus about how your organization can maximize outcomes for the most critical operations of your business, your Middle Office – generating revenue and managing key commercial relationships?

Join us in St. Louis, September 4th or Chicago, September 5th for Apttus Exchange. You’ll have the opportunity to join conversations around applying a methodical approach to identifying and overcoming the barriers to change. You’ll also learn best practices for how to measure success.

Register today for Apttus Exchange.

Learn more about the benefits of connecting your front and back office in the Ultimate Guide to the Middle Office. Download your copy today.


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