July 22 by Dandrew Cruda

The following is a recap of the live broadcast provided by Salesforce entitled The Road to Dreamforce. The broadcast focuses on a different topic of discussion every week and for yesterday’s live episode on July 21, The Road to Dreamforce gave us more information about how the conference will be highlighting and celebrating Salesforce admin success. Be sure to tune in on Tuesdays at 11:00am to catch a new live broadcast every week to help you prepare for Dreamforce.

Certified Salesforce Admins are considered the heartbeat of Dreamforce by many, and with plenty of admins that are going to be in attendance at the tech conference of the year, Dreamforce is prepped and ready to not only highlight the success of all of the certified admins, but also help further their careers and skill-set on the platform. The big moto for this year was “For Admins, By Admins” and that will definitely be represented this year. To celebrate admin success, Dreamforce will host pre-conference training, offer the opportunity to take exams and get admin certified, offer hands-on training (HOTS), host an Admin Zone once again, and also have their own Admin Day.

Receive Training – Before Dreamforce Even Starts

15402062758_f459501190_z (2)Before Dreamforce even begins, there will be a pre-conference training the weekend before the madness happens. This is a great chance to hone in on your skills as an admin. Companies who invest their time into training see an 80% ROI for their efforts, so it only seems wise to attend the 3 days of in-depth training that will consist of 20 classes, including 12 new offerings. With 188 hours of training available at four different locations, you do not want to miss this shot to take your admin knowledge to the next level. Whether you are an
admin, developer, service cloud, marketing cloud, analytics cloud (which is new this year!), or a Pardot user, you can greatly benefit from the pre-conference training led by certified experts. Not to mention, there will also be an exlusive pre-conference training only event that supposedly involves views of the bay…

Walk Out With an Official Certification

Screen Shot 2015-07-22 at 6.20.55 AMSalesforce University is the only group that can dish out certifications, and at Dreamforce 2015, attendees will have the opportunity to attend a massive certification event on Monday night, September 14, at the Hilton Hotel. You will be able to schedule the best time to come in and take an exam in order to receive a certification. There will be six brand new certifications available for developers, marketing cloud users, and Pardot users. Be on the lookout to purchase these exams when you’re registering for Dreamforce – arrive
empty handed, but leave certified!

Turn Up the Heat with HOTS

15398770090_64f890a3c3_zDreamforce will be hosting HOTS (hands-on training) again this year that will include over 80 sessions during the conference that will range from 1 to 2.5 hours. These sessions will be deep dives into various curriculums and functionality on the Salesforce platform led by experts who will be available to walk around the room and answer questions. The training doesn’t stop once you leave the room, however – each registrant will be given access to a training org 30 days after Dreamforce, so you’ll be able to master what you’ve learned. To ensure that HOTS covered the most important and popular topics,
Salesforce MVPs have wrote and will be presenting 10 sessions of their own. And don’t worry if you are unable to get into a particular session – many will be repeated based on popularity so that no one leaves Dreamforce disappointed.

Celebrate With Other Salesforce Admins at the Admin Zone

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For second straight year, there will be a designated Admin Zone at Dreamforce. It will be located on the second floor at Moscone West, and will boast theatre sessions occuring all-day long, as well as demo sessions, workshops, photobooths, and plenty of fun. One new addition to the Admin Zone this year will be live podcasts that will be taking place the entire week of the conference – basically a live radio show every day! And, to address the requests from admins from the previous year, Dreamforce has stepped it up with a total of 144 sessions dedicated to the admin track (50 theatre sessions until 11:00pm and 94 breakout sessions, including 71 of them being unique). Trailhead will be a major theme this year, and the learning platform will be utilized to help bring the experience for admins and developers to full circle.

But Thats’s Not All…

Thursday, September 17 will be an official Admin Day, so Dreamforce will be decked with special treats, contests to meet MVPs, signage from selected admins, all in celebration for their success. There will also be a certain surprise at the Dream Park involving Airstream, but no other details have been released… In addition, there will be the first, official Salesforce Admin Keynote!

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If you are a Salesforce admin, developer, or are looking to get certified this year, Dreamforce will have everything you need in order to be successful and feel special. 2015 is a great year for admin success!


Apttus is giving away two Dreamforce Upgrade Packages on August 14th and September 10th. This is a great opportunity to upgrade your current Dreamforce pass and take your experience to new heights – the package includes valet parking at a nearby garage, gift cards, and more.

Dynamic Machine

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