Apttus Named a Leader in the Forrester Wave™: B2B Order Management Q4 2015
Learn how Apttus is rated a leader in Forrester’s report on Business-to-Business (B2B) order management. In this report, Forrester analyzes order management solutions that bridge the gap between front office applications (including e-commerce) and back office systems (like ERP). In fact, the report finds that B2B order management provides a key foundation for omni-channel strategies. Based on 34 evaluation criteria, the report finds that “Apttus has added flexible order orchestration to its strong customer life-cycle management and CPQ foundation,” and concludes that Apttus is “particularly strong for enterprises with complex pricing, high service content” – like for capital equipment manufacturers that are shifting business models to offer more services, for example. Key takeaways from this report include:
- Why Apttus is one of the overall leaders in order management
- Factors that drive B2B Order Management market growth
- Key differentiators in the space, including optimization, flexibility, and integration
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