Apttus today announced it is a platinum sponsor of the Salesforce1 World Tour in Boston, Massachusetts. Apttus provides category-defining Quote-to-Cash applications powered by the Salesfore1 Platform. Quote-to-Cash is the business process between a customer’s intent to buy and the realization of revenue. Quote-to-Cash includes configure price quote (CPQ), contract management and revenue management. The event will be held on April 2, 2014 at the Hynes Convention Center. Visit Apttus at booth #103.

“Apttus is pleased to be part of the Salesforce1 World Tour,” said Kamal Ahluwalia, chief marketing officer, Apttus. “Our Quote-to-Cash automation solutions allow companies to connect to customers in new ways that increase customer satisfaction while maximizing revenue and profitability.”

“Companies attending the Salesforce1 World Tour Boston will learn firsthand how they can connect to customers in an entirely new way,” said Lynn Vojvodich, chief marketing officer, salesforce.com. “Working with salesforce.com and partners such as Apttus, businesses can take advantage of social, mobile and connected cloud technologies to sell, service and market using next-generation apps and devices.”

Salesforce1 – The Customer Platform to Connect with Customers in a Whole New Way

Every day millions of new products, apps and devices are connecting to the Internet. By 2020, there will be more than 50 billion connected things—from smartphones and wearables to jet engines and ultrasound machines. And behind every product, every app and every device there is a customer. Welcome to the Internet of Customers—a revolution where companies will connect every employee, partner, product, app and device to their customer using the power of social, mobile and cloud. Salesforce1 is the next generation social, mobile and cloud platform for this new connected world—the first customer platform built to transform the world’s #1 sales, service and marketing apps for the Internet of Customers. Salesforce1 delivers all the speed, agility and power of Salesforce, re-engineered for the needs of today’s connected business. With 10X more APIs and services, companies can also build and customize the next generation of connected apps faster than ever before using the Salesforce1 Customer Platform. By connecting and customizing everything—every app, every device, every customer data source, every experience—companies can sell, service and market to customers in a whole new way.

The Salesforce1 World Tour will help companies everywhere tap into the power of social, mobile and connected cloud technologies from salesforce.com and connect with their customers in a whole new way. Attendees will learn how to transform their businesses for the connected world, with live keynotes from salesforce.com executives, breakout sessions for every role, hundreds of live demos and product experts in the Cloud Expo and real customer stories from around the world.

Additional Resources

About Apttus

Apttus, the category-defining Quote-to-Cash software company, drives the vital business process between the buyer’s interest in a purchase and the realization of revenue. Apttus is delivered on the Salesforce1 Platform, the world’s most trusted and comprehensive cloud delivery infrastructure. Applications include Configure-Price-Quote (CPQ), Renewals, Contract Management and Revenue Management. Additionally, Apttus’ patent pending X-Author technology enables Microsoft Office to be a user-interface with full interaction and control between Salesforce and Microsoft Office. Apttus is based in San Mateo, California, with additional offices in London, UK, Bozeman, Montana and Ahmedabad, India. For more information visit: apttus.com.

Salesforce, Salesforce1 are trademarks of salesforce.com, Inc.

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