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As we countdown the days to Accelerate 2016, the Quote-to-Cash event of the year, that will take place at Pier 48 in San Francisco on April 12-14, we will be highlighting different aspects of the event every week in a series we call The Road to Accelerate. Each week we will cover various topics ranging from how to prepare for the conference, what to expect, and more. For the first installment this week, we’ll cover the basics, an overview of the tracks, and 5 reasons why you need to register.

What is Accelerate?

Accelerate 2016 is THE Quote-to-Cash event of the year. Accelerate brings Sales, Sales Ops/Administrators, and back-office visionaries from Finance, IT and Legal together to share best practices and innovations that will help your whole company run business faster and smarter on the Salesforce platform.

Apttus Accelerate provides a mix of thought-leadership, networking, and solution-focused best-practices, along with a dedicated day of product training, and exclusive opportunities to connect with industry luminaries, product experts, our executive leadership team, Apttus partners, and more. Sessions will provide actionable recommendations and take-away resources, so you can get the most from your experience and make an immediate impact when you’re back in the office.

Learn From Experts From Various Industries & Different Business Functions

This year, Accelerate 2016 will focus on how the WHOLE business can come together to drive speed, scale and growth on the Salesforce platform. We’ll share lessons learned from our own 100% year-over-year growth, plus tap into our vast customer network, who have mastered Quote-to-Cash on Salesforce, and are selling more, engaging better with customers, and scaling their business faster across all channels and geographies.

Accelerate will have 5 different tracks:

Sales Hacker
It is time for your sales time to transform and change the way they sell. The sessions in this track are for those sales teams and sales executives who are looking to catapult their numbers like never before. We will show you how some of the top sales leaders in business are closing more deals, faster than ever before. The content in these sessions will span and cater to not only sales, but also sales operations and sales enablement. If you’re looking to grow your revenue tremendously, then the Sales Hacker track is for you.

Salesforce Dreamin’
The Salesforce Dreamin’ track will provide Salesforce Administrators and Developers the opportunity to network with other Salesforce evangelists, and also learn tips, tricks, and hacks to help you expand your Salesforce usage and become a true “Salesforce Strategist” in your organization.

Get the chance to meet with Salesforce executives, MVPS, and participate in the first-ever Accelerate hack-a-thon. This is the track for you if you want to learn how to solve common problems such as adoption, integration and change management.

Legal Luminary
Ready to digitally streamline Legal processes and operations? With our Legal Luminary track, our sessions will show you how your Legal team can earn hours back into their day and learn how to be a valued partner to Sales and Finance executives, all while minimizing costs and avoiding risks. Network with other Legal thought leaders in the industry who’ve successfully mastered analytics, big data, the cloud, mobile, machine-learning and more. Turn your Legal department into a revenue driver and a “trusted advisor.”

Revenue Leaders
Turn the back-office teams like Finance, Procurement, IT and Operations into the front-office and have them play a larger role in the organization to help drive customer satisfaction, increase margins, and more. These sessions will show you how the back-office can be extremely valuable and assist in driving efficiency across the company and provide tier one customer service to customers and suppliers through billing, invoicing, order processing, and more.

Quote-to-Cash Guru
For those who are passionate about Quote-to-Cash, we will have an advanced level track that will discuss how a full Quote-to-Cash suite transforms your business. Hear best practices from Apttus and our customers who are using the full Quote-to-Cash suite to enable multichannel sales, touchless ordering and superior insights into sales and buying trends. We’ll cover topics like software adoption, cross-functional team alignment, Quote-to-Cash business benefits and more.

Here are five great reasons to register for Accelerate today:

1. Hear from a handful of CEOs
More than 10 Chief Executive Officers and Presidents will be speaking about leading their companies to be more customer-centric, growing revenue, mitigating risk, and other topics critical to the boardroom. If you want to learn from those who have addressed the biggest challenges you are thinking about today, you have to be at Accelerate.

2. Apply transformational results: We don’t call it “Accelerate” for nothing
You’ll hear from dozens of companies that have transformed themselves with Salesforce, new selling strategies, Quote-to-Cash, and other visionary processes. Best of all, you’ll learn how you can apply their stories to create real business results. There is something for every role in the company, including yours. Accelerate will give you great new ideas to launch your business, and your career, into the stratosphere.

3. Hobnob with the best experts from different backgrounds
Accelerate draws a crowd of thousands of decision makers, including chief executives, vice presidents, senior directors, and company owners in every industry. You’ll have two full days to make contacts with people who call the shots. It’s a perfect chance to network. No other technology conference can offer as many opportunities to meet and mingle with experienced executives.

4. Quote-to-Cash-to-you: Accelerate is about more than Quote-to-Cash
It’s about the challenges that business leaders are overcoming today. Speakers will talk about their successes in sales, operations, IT, legal, finance, and other areas. Browse our sessions list and arm yourself with solutions to the biggest challenges in business today.

5. We have Jay Leno!
Miss Jay Leno? We did too—so we invited him to come and talk to Accelerate. Enjoy our keynote with late night’s most famous funnyman, up close and personal. You won’t even have to stay up past your bedtime!

So what are you waiting for? If you want to accelerate your business and drive growth—whatever your role and your industry—Accelerate is the most important conference you can go to this year. Join us at the San Francisco waterfront for two days that will propel the rest of your year, and beyond!

Continue your Road to Accelerate in part 2 of our series – see what Accelerate has to offer by the numbers.

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